- Established: 1977
- Categories: Tackle Bait Luggage Clothing Boats Power Fish Finders Motors Other
The Japanese brand, originally based in Hiroshima but now with offices all over the world, began trading under the name of Daiwa in 1958, although it had been producing reels since 1955. Founder Yoshio Matsui, himself an avid angler, wanted to create the finest quantity fishing equipment on the market – to exacting Japanese standards. This ethos hasn’t changed in the past 60 years, and Daiwa still aims to produce the most technically advanced fishing equipment in the world. This is an aim that is routinely met, and Daiwa is a world leader in coarse, carp, sea, and Predator fishing products.
Originally Daiwa was built on exports and quickly became an established name in the international market, with offices created as far flung as Los Angles, Taiwan, and Australia in first twenty years of the company. Worldwide, the brand have expanded into golf, tennis, and cycling, as well as keeping true to their fishing roots, and the global company now trades under Globeride.
Daiwa UK office was set up in 1977 in Whishaw, Scotland, where it remains to this day. Daiwa Sports Ltd have a full range of products specifically designed for carp, coarse, game, lure, sea and specialist fishing – with expert consultants dedicated to each aspect of the fishing experience. Scotland now boasts Daiwa’s largest factory outside the Far East. This means that a large majority of the Daiwa fishing rods and poles sold in the UK have been built and designed in the UK, with UK anglers, and the specific challenges they face, in mind.